the growing popularity of self-coaching tools. I suspect that AI-based apps will become more and more advanced “thinking partners” that can tailor-make prompts, monitor moods and thought loops, and incorporate neuroscience to nudge “day-to-day self-inquiry”. Human coaches will endure and move toward more of a supervision role for these self-coaching experiences, to help ensure clients are aware of and staying on track with their deeper goals.

coaching is useful to support and help coachee to meet their desired goals. Coaching should be seen as an essential component for professional development and training. Hope to leverage more on more Gen AI to develop more customise coaching for coachee.

organizations are view coaching not as an exclusive, high-investment intervention for senior leaders, but as a democratised capability embedded across levels. More companies are experimenting with team coaching circles, internal coach certifications, and leader-as-coach models. The next frontier seems to be the emergence of coaching culture-where conversations become more reflective, feedback becomes more generative, and leadership is expressed through curiosity rather than command.

as economic uncertainty rises and more coaches flood the market, many will struggle to sustain their businesses. I think the future belongs to coaches who don’t provide ‘cookie-cutter solutions’ but deliver strategic insight, deep emotional intelligence, and lasting change.

The impact of coaching in organizations is greater than what coaches do and what employees receive. It is systematically creating shared ownership and resilience for its people to thrive and sustain productivity in a constantly disruptive world. Coaching is shifting from a skill and behaviour to a habit of thinking.