a growing gap between those who actively integrate AI into their daily work and professional practices — coaches, leaders, educators — using it to prepare reports, presentations, analyses, and more… and those who either ignore or reject it.
The difference in how these two groups perceive and engage with the world today — and how they prepare for the future — is striking.
These observations are at the heart of my current doctoral researche
how do do we choose to develop ourselves for the future?

self-coaching is about to get a major upgrade. AI won’t replace coaches, but it will become a thinking partner — tracking emotions, spotting patterns, and nudging us toward better decisions. Imagine an AI that asks the right questions, senses stress, and adapts its approach based on how you think and what you feel Add neuroscience, and self-coaching moves beyond reflection to real-time state management. The future? AI as a co-pilot, making self-coaching a daily habit, not an occasional practice.

I am noticing more AI coaches and tools mix coaching with advising or consulting. Many coaches already bring expertise from second careers. Maybe the future is a hybrid coach—someone who mentors, trains, and inspires.

as economic uncertainty rises and more coaches flood the market, many will struggle to sustain their businesses. I think the future belongs to coaches who don’t provide ‘cookie-cutter solutions’ but deliver strategic insight, deep emotional intelligence, and lasting change.

: Greetings from Argentina! Leadership skills will evolve through immersive simulations and role-playing, enabling safe practice in decision-making and conflict resolution. Smart tools like wearables and productivity apps will measure coaching outcomes, focusing on productivity, well-being, and balance. Coaching for adaptability, resilience, and prediction will grow. AI and big data will make coaching more precise, identifying real-time patterns for effective adjustments and improved results.