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Shaping the Future of Coaching, Together

Welcome to the Center for the Future of Coaching at the ICF Thought Leadership Institute—your futurist resource for navigating the next era of coaching.

Co-Creating Insights for the Future of Coaching

April 2025

Discover the ICF Thought Leadership Institute’s method for futures research and how our global community plays a vital role in this approach.

I have a feeling that

AI will continue to develop rapidly and surpass human coaches in terms of coaching techniques in collaboration with human coaches. As a result, excellent coaching by AI coaches will become available at very low cost or even free of charge, and students, young people, people in conflict zones, and people living in poverty who have not been able to receive coaching, helping them carve out a richer life. AI coach will also support human coach to develop their unique strenghth.

Akihiko MoritaJapan
I wonder if

What if coaching sessions happened in the metaverse? Coaches could meet clients in virtual spaces like retreat centers or dream offices. Translation tools could even remove language barriers making global coaching communities a thing.

Sophia C.Canada
I have a feeling that

as the ROI and ROE is evidenced based more organizations will offer coaching to all employees enabling a personalized approach to development. This investment is more than just a perk or a “nice to have” for employees but a strategic move as companies seek to attract and retain the best talent, remain competitive and innovative.

Rosarii MannionIreland {Republic}
I have a feeling that

as soon as a larger player in tech gives ai coaching bots sensors (to see and hear) we will see a dramatic shift in capabilities and adoption. A software/ hardware combination in your device camera linked to the “office suite” you use makes the feature standard and overcomes adoption decisions. Current limitations are due to trying ti force a text interface to do something that was never done by text.

Tony LatimerSingapore
I am noticing that

organizations are view coaching not as an exclusive, high-investment intervention for senior leaders, but as a democratised capability embedded across levels. More companies are experimenting with team coaching circles, internal coach certifications, and leader-as-coach models. The next frontier seems to be the emergence of coaching culture-where conversations become more reflective, feedback becomes more generative, and leadership is expressed through curiosity rather than command.

Kenneth WheelerIndia

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Ecosystem-centered Coaching: Futures Thinking for Real-World Impact

In this 4-part series, discover how futures thinking can empower you to navigate the evolving role of coaching within interconnected ecosystems. Through our four-phase framework—Observe, Envision, Anticipate, Act— you will learn how to prepare for the future of ecosystem-centered practices, integrate AI and new technologies, and embrace ethical, holistic approaches that create real-world impact for you, your clients, and your communities.

Apply the futures thinking loop to coaching

Futures Thinking fosters a mindset that embraces change, encourages innovation, and empowers action toward desired futures.

Apply the futures thinking loop to coaching

Futures Thinking fosters a mindset that embraces change, encourages innovation, and empowers action toward desired futures.

Top Articles

Dive into this month’s top trending articles on the future of coaching

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Discover free articles featuring key insights on the future of coaching and its impact in the realms of well-being, work, education, and planetary ecology from worldwide thought leaders.

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