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Shaping the Future of Coaching, Together

Welcome to the Center for the Future of Coaching at the ICF Thought Leadership Institute—your futurist resource for navigating the next era of coaching.

COMING JANUARY 2026

The ICF Annual Futures Report

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The Future of Coaching in Organizations

October 2025

Envision a future where coaching is integrated into both the culture and structure of organizations. How might coaching transform organizational potential?

I have a feeling that

AI will continue to develop rapidly and surpass human coaches in terms of coaching techniques in collaboration with human coaches. As a result, excellent coaching by AI coaches will become available at very low cost or even free of charge, and students, young people, people in conflict zones, and people living in poverty who have not been able to receive coaching, helping them carve out a richer life. AI coach will also support human coach to develop their unique strenghth.

Akihiko MoritaJapan
I wonder if

coaches could start using VR for things like leadership simulations or team-building exercises? I read about a tech company in Singapore using VR to train employees. It feels like this could bring a new level of immersion to coaching, especially for skill development.

DeepakIndia
I have a feeling that

‘coaching’ will be not just a competitive advantage but an essential life skill (that will need to be taught and learnt consciously) in the years to come. Fundamental to building connections and relationship – listening, presence, building trust and psychological safety – will take center stage among the skills needed to thrive at work and in life. Creative Thinking, what we call coaching mindset – open, non-judgmental, curious and flexible mindset will be a differentiator in an AI-led world.

Swapna MirashiSingapore
I am curious about

the growing popularity of self-coaching tools. I suspect that AI-based apps will become more and more advanced “thinking partners” that can tailor-make prompts, monitor moods and thought loops, and incorporate neuroscience to nudge “day-to-day self-inquiry”. Human coaches will endure and move toward more of a supervision role for these self-coaching experiences, to help ensure clients are aware of and staying on track with their deeper goals.

Rohaizan SallehudinMalaysia
I am noticing that

more and more clients want to be told what could be best, mentored towards making decisions and supported as they proceed with major changes. Generational gaps in competencies are real and the current framework will have to evolve as lines are being blurred between coaching, mentorship and consulting. I feel that we’ll soon have to get away from labelling and open the door to agile holistic coaching. Thank you!

DANIEL SIROISCanada

What’s your hunch about the future of coaching?

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Ecosystem-centered Coaching: Futures Thinking for Real-World Impact

In this 4-part series, discover how futures thinking can empower you to navigate the evolving role of coaching within interconnected ecosystems. Through our four-phase framework—Observe, Envision, Anticipate, Act— you will learn how to prepare for the future of ecosystem-centered practices, integrate AI and new technologies, and embrace ethical, holistic approaches that create real-world impact for you, your clients, and your communities.

Apply the futures thinking loop to coaching

Futures Thinking fosters a mindset that embraces change, encourages innovation, and empowers action toward desired futures.

Apply the futures thinking loop to coaching

Futures Thinking fosters a mindset that embraces change, encourages innovation, and empowers action toward desired futures.

Top Articles

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