the growing popularity of self-coaching tools. I suspect that AI-based apps will become more and more advanced “thinking partners” that can tailor-make prompts, monitor moods and thought loops, and incorporate neuroscience to nudge “day-to-day self-inquiry”. Human coaches will endure and move toward more of a supervision role for these self-coaching experiences, to help ensure clients are aware of and staying on track with their deeper goals.

I read about how some companies in Europe are using storytelling as part of their leadership coaching. I wonder if we will see more coaching methods to combine traditional practices with modern techniques?

coaching platforms, coaching apps and AI will dominate the future of coaching

…what if blockchain reinvented coaching credentials? Clients could review coaches and share the experience. Coaches in non-Western regions might benefit by showing their impact without needing traditional certifications.

organizations are view coaching not as an exclusive, high-investment intervention for senior leaders, but as a democratised capability embedded across levels. More companies are experimenting with team coaching circles, internal coach certifications, and leader-as-coach models. The next frontier seems to be the emergence of coaching culture-where conversations become more reflective, feedback becomes more generative, and leadership is expressed through curiosity rather than command.