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Shaping the Future of Coaching, Together

Welcome to the Center for the Future of Coaching at the ICF Thought Leadership Institute—your futurist resource for navigating the next era of coaching.

COMING JANUARY 2026

The ICF Annual Futures Report

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The Future of Coaching in Organizations

October 2025

Envision a future where coaching is integrated into both the culture and structure of organizations. How might coaching transform organizational potential?

I have a feeling that

as soon as a larger player in tech gives ai coaching bots sensors (to see and hear) we will see a dramatic shift in capabilities and adoption. A software/ hardware combination in your device camera linked to the “office suite” you use makes the feature standard and overcomes adoption decisions. Current limitations are due to trying ti force a text interface to do something that was never done by text.

Tony LatimerSingapore
I am noticing that

conversations continue with clients about AI’s impact and amongst coaches, to understand how we move from fear of being replaced by AI, to embracing AI as a resource. How does the coaching profession utilize this technology ethically and practically?

Rodney Jackson, San Diego, CAUnited States
I have a feeling that

the philosophy and practice of coaching—shifting from individual-centered growth to a broader, planet-centered purpose—will evolve toward co-creating a better ecosystem through collaboration between human and AI coaches.

Akihiko MoritaJapan
I am noticing that

New job seekers are low in confidence and don’t have skills for professional work force

Brenda BoydUnited States
I have a feeling that

mentoring and supervision for human coaches will still be viable at least in the next 5 years but I am concerned if these 2 aspects of reflective work of a coach will also be replaced by AI. In the mentoring space, I note that the use of tools such as Raenotes can pick up coaching competencies in an audio recording with about 60% accuracy. ChatGPT, Claude, etc. can engage in intellectual discussions on issues faced by a coach and provide almost similar support as a human mentor and supervisor.

Jenny TohSingapore

What’s your hunch about the future of coaching?

We want to hear from you! Tell us your hunch and explore others from around the world.

How to get the most out of our website:

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Learn about futures thinking and how to apply it to coaching

2

Explore emerging trends and tools shaping the future of coaching

3

Share your hunch about the future of coaching and explore other hunches from around the world

Ecosystem-centered Coaching: Futures Thinking for Real-World Impact

In this 4-part series, discover how futures thinking can empower you to navigate the evolving role of coaching within interconnected ecosystems. Through our four-phase framework—Observe, Envision, Anticipate, Act— you will learn how to prepare for the future of ecosystem-centered practices, integrate AI and new technologies, and embrace ethical, holistic approaches that create real-world impact for you, your clients, and your communities.

Apply the futures thinking loop to coaching

Futures Thinking fosters a mindset that embraces change, encourages innovation, and empowers action toward desired futures.

Apply the futures thinking loop to coaching

Futures Thinking fosters a mindset that embraces change, encourages innovation, and empowers action toward desired futures.

Top Articles

Dive into this month’s top trending articles on the future of coaching

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Discover free articles featuring key insights on the future of coaching and its impact in the realms of well-being, work, education, and planetary ecology from worldwide thought leaders.

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